John Lewis & Partners Christmas Advert 2023: A Boy and His Imaginary Lion
The much-anticipated John Lewis & Partners Christmas advert is here, and it's sure to melt your heart.
The advert tells the story of a young boy named Sam and his imaginary lion, Edgar. Sam and Edgar go on many adventures together, but Sam starts to feel self-conscious about Edgar as he gets older.
One day, Sam's parents tell him that he has to stop playing with Edgar because he's too old. Sam is heartbroken, but he knows that they're right. He says goodbye to Edgar and goes to bed.
That night, Sam has a dream. He dreams that he and Edgar are on an adventure in the woods. They come across a group of children who are making fun of Sam for playing with an imaginary lion. Sam is about to give up on Edgar, but then Edgar roars and the children run away.
Sam wakes up and realizes that he doesn't have to stop playing with Edgar, even if he's getting older. Edgar is his friend, and he'll always be there for him.
The advert is a heartwarming reminder that we should never stop believing in our dreams, no matter how old we get.
It's also a reminder that our friends are always there for us, even when we feel like we're alone.
The advert has been praised for its heartwarming message and its beautiful cinematography. It's sure to be a hit with viewers of all ages.
Here are some of the key takeaways from the advert:
- Never stop believing in your dreams.
- Your friends are always there for you.
- It's never too late to be yourself.
The advert has also been praised for its inclusivity. Sam is a black boy, and Edgar is a lion. This is a significant step forward for representation in advertising.
The advert shows that everyone can have a magical Christmas, regardless of their race or background.
The John Lewis & Partners Christmas advert is a must-watch for anyone who loves Christmas. It's a heartwarming and inclusive advert that will leave you feeling festive.
