Wendy's: 100% Irish Sourced Fresh Beef
Wendy's and Bord Bia Announce Partnership to Source Beef from Ireland
Dublin, Ireland – 13th January 2023 – Wendy's, one of the world's leading quick-service restaurant (QSR) chains, is delighted to announce a significant new partnership with Bord Bia, the Irish Food Board, for the sourcing of 100% Irish beef for its restaurants in Ireland.
This strategic partnership represents a major commitment from Wendy's to support Irish agriculture and provide its customers with the highest quality beef products. The move to source all of its fresh beef from Ireland underscores Wendy's dedication to delivering delicious and wholesome food to its customers.
Benefits of 100% Irish Beef
The partnership with Bord Bia guarantees that all Wendy's beef will be sustainably sourced from Irish farms, adhering to the highest standards of animal welfare and environmental practices.
Irish beef is renowned for its exceptional quality, taste, and nutritional value, making it an ideal choice for Wendy's customers. The partnership with Bord Bia ensures that Wendy's will have a consistent supply of high-quality beef to meet the growing demand for its signature hamburgers and other beef products.
Irish-Sourced Beef Supports Local Economy
This partnership also represents a significant investment in the Irish beef industry and the wider rural economy. Wendy's commitment to sourcing 100% Irish beef will support local farmers and create employment opportunities throughout the supply chain.
The partnership with Bord Bia is a testament to Wendy's commitment to sustainability and supporting local communities. By sourcing beef from Irish farms, Wendy's is not only providing its customers with the highest quality beef but also investing in the future of Irish agriculture.
About Wendy's
Wendy's is a global QSR chain with over 7,000 restaurants in 30 countries and U.S. territories. Wendy's is committed to delivering quality, wholesome food to its customers, and its menu features a range of iconic hamburgers, chicken sandwiches, salads, and other menu items.
Wendy's is known for its fresh, never-frozen beef hamburgers, which are made with 100% pure beef and cooked to perfection. The company's commitment to quality extends to all of its ingredients, and its menu items are made with fresh, wholesome ingredients.
About Bord Bia
Bord Bia is the Irish Food Board, a state agency responsible for the marketing and promotion of Irish food, beverages, and horticulture on international markets. Bord Bia works closely with Irish food companies to develop and implement marketing strategies that promote the quality and value of Irish products.
Bord Bia's partnership with Wendy's is a significant endorsement of the quality and sustainability of Irish beef. The partnership will help to raise the profile of Irish food and beverage products on the global stage and contribute to the growth of the Irish food industry.
